Privacy Policy

Who we are

Our website address is: – a digital asset of Candels Estimating LLC, headquartered in Fort Myers, Florida, USA.

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service Privacy Policy is available at Automattic. After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Activity Log

If you are a registered user, we save your content activity like create/update/delete posts and comments.


When you register an account with us, we’ll ask you to provide information including your name, billing address, email address, phone number, credit card/payment details and optional account information like username and password. We’ll use this information for purposes, such as, to:

  • Send you information about your account, orders, courses, and memberships
  • Communicate with you about courses and memberships that you’re enrolled in
  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our site
  • Comply with any legal obligations we have
  • Improve our site’s offerings
  • Send you marketing messages, if you choose to receive them

When you create an account, we will store your name, address, email and phone number, which will be used to populate the enrollment and checkout for future purchases and enrollments.

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for a minimum of seven (7) years for tax and accounting purposes. This includes your name, email address, and billing address.

We will also store comments or reviews, if you chose to leave them.

Lifter LMS & Team Access

Members of our team have access to the information you provide us. For example, both Administrators and Site Managers can access:

  • Order information like what was purchased, when it was purchased and where it should be sent, and
  • Customer information like your name, email address, and billing information.

Course and membership instructors can access your course progress and activities including:

  • Enrollment dates for their courses and memberships
  • Course progress and status information for their courses
  • Quiz and assignments answers and grades for their courses
  • Comments and reviews made on their memberships and courses

Our team members have access to this information to help fulfill orders, process refunds, and support you.

Lifter LMS & MailChimp

When consenting to receive information about courses and memberships which you are enrolled in, your email address, first name, and last name will be added to MailChimp, our email marketing service provider. For more information, please refer to MailChimp’s Privacy Policy.

Contact Forms

If you complete a contact or other form on our site you may opt-in to saving your name, email, website, and other relevant information collected in your entry after submitting the form. This information is used internally only and for it’s intended use. This information will ever be sold or transferred outside of the company to 3rd party companies or users without your express written consent. The information collected is stored indefinitely.

We have various contact forms on our website to engage with visitors. The tools used are:

  • Gravity Forms
  • MailChimp
  • LifterLMS


If you leave a comment on our site you may opt-in to saving your name, email address, and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website. If our site does use embedded content, we are not in control or responsible for how they manage or collect their user data.


Our site uses Google Analytics. Google Analytics collects Internet Protocol (IP) addresses to provide and protect the security of the service and to give website owners a sense of which country, state, or city in the world their users come from (also known as “IP geolocation”). Google Analytics provides a method to mask IPs that are collected but note that website owners have access to their users’ IP addresses even if the website owners do not use Google Analytics. To learn more about Google Analytics and how your information is used, please click here to access their website.

Who we share your data with

We use any data collected via the website only internally. Service providers have their own privacy policy, though.

  • Google Analytics: Privacy Policy
  • LifterLMS: Privacy Policy
  • MailChimp: Privacy Policy
  • Stripe: Privacy Policy
  • Calendly: Privacy Policy
  • Askismet: We collect information about visitors who comment on Sites that use our Akismet anti-spam service. The information we collect depends on how the User sets up Akismet for the Site, but typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or request that their personal information be deleted at any time (except they cannot change their username). Website administrators can also see and edit that information. During routine maintenance and updates, some data that is no longer needed by the company may be updated or deleted, however, there is no set period of retention.

What rights you have over your data

If you have an account on this site or have left comments, you can request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service and by the website administrators.

Your contact information

If you have any questions or concerns regarding data storage or this policy, please contact us via email at [email protected].

Additional information

How we protect your data

We apply good password hygiene for our administrators on site and for our databases. We keep the data input on secure socket layer (SSL) so the information between our visitors and our website travels securely across the Internet pipes. The site is hosted on encrypted servers and a web application firewall is in place.

What data breach procedures we have in place

As soon, as we find out servers have been breached and find that data for our website visitors has been exposed we will inform our website visitors via email.